Tucked away from mass tourism sits undiscovered Puglia, boasting golden beaches, cuisine dictated by seasons with an abundance of delicious locally grown produce, quirky villages and glittering sunshine. The "bread basket of Italy" is a haven to those seeking quintessential Italian experiences.
Puglia can surely take its place as number one of Italy’s famous regions. With over 800km of coastline, draw plenty of travellers both Italian and foreign, though there is still plenty of quiet spots. For centuries it was a strategic province, colonized, invaded and conquered by just about every major power of the day – from the Greeks through to the Spanish. With the sea on two sides it is not only one of the longest coasts in Italy but also one of the finest natural white, sandy beaches.
It is becoming increasingly popular as travellers discover the area's varied charms: great baroque architecture, white-washed trulli houses, olive groves and orchards, blue sea and beaches, plenty of sunshine and excellent cuisine add to the essence of real Italy. You’ll find the biggest collection of trulli in Alberobello, a UNESCO-listed town in the picturesque Valle d’Itria.
The main towns and cities include Bari - the regional capital, Brindisi - a bustling port town, and beautiful Lecce referred to as the ‘Florence of the South’. Puglia also has some uniquely delightful small towns, such as the photogenic town of Ostuni, also known as the 'wedding cake town' earning it's nickname from white washed walls which layer the hillside, sea-front Otranto to the fortified island town of Gallipoli, Puglia has so much to offers it's visitors.
If you have only seen small olive groves before, the endless 'forests' of olive trees come as a surprising sight with the countryside blanketed with more than 50 million olive trees.